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Posts Tagged ‘Aesthetics’

2011 Range Rover Evoque Twittique – A quick design review

September 22nd, 2010 No comments

FEATURED on AutoCritical:

The new Range Rover Evoque hits Paris in style

Range Rover Evoque - Side View

It’s pretty hard to see the differences between the production version of the Range Rover Evoque to the LRX concept car – a significant evolution from the traditional design cues of the past.

The most bold element of this design is the dramatic rise of its beltline, running the length of the car, originating from a unique fender vent that appears connected with the front lamps, ‘behind’ the front wheel arch. As a result the overall feeling from this cross-coupe brings about a directional forceful stance, contrasting the more classical ‘upright’ functional appearance.

Gerry McGovern discusses the new Range Rover Evoque design philosophy

If it is indeed as well off the road as its predecessors, the Evoque will embody an idea that has transformed from functional form to form that is functional – potentially broadening its appeal.

*Detailed images coming soon

Range Rover Evoque - Front

Interview with Mark Fetherston – Mercedes Benz SLS Designer

September 4th, 2010 No comments

During the Mercedes Benz SLS AMG ‘Rare Experiences’ campaign, Mercedes shared a video with us of an interview with automotive designer and Coventry University graduate Mark Fetherston, a long-time senior employee at Mercedes-Benz and designer of the SLS AMG supercar.

Conveying an obvious passion and enthusiasm for the beauty of car design, Mark Fetherston discusses the form, function and design process of the SLS AMG as he enthusiastically sketches the sculptured supercar.

Yep, he sketches right in front of you! Sure, there are underlays, but its just good to see!

For a the design review on the SLS click here